The neuroscience behind audience participation

Published by Jackie Barrie on

I had a lovely chat recently with neuroscientist and professional speaker, Dr Lynda Shaw. Here are some of the topics we covered:

      • What is a keynote?
      • Why use audience interaction (because clients increasingly demand it, and because it helps audience members remember your message)
      • A quick and easy physical exercise to demonstrate that practice makes perfect
      • How to set up a physical activity so the audience isn’t embarrassed
      • How memory works in the brain
        • Get attention (through an activity such as those in my book), build emotional connection
        • Build on existing knowledge so they can join the dots
        • Engage a variety of mechanisms to anchor new memories in their own perception


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