The neuroscience behind audience participation
I had a lovely chat recently with neuroscientist and professional speaker, Dr Lynda Shaw. Here are some of the topics we covered:
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- What is a keynote?
- Why use audience interaction (because clients increasingly demand it, and because it helps audience members remember your message)
- A quick and easy physical exercise to demonstrate that practice makes perfect
- How to set up a physical activity so the audience isn’t embarrassed
- How memory works in the brain
- Get attention (through an activity such as those in my book), build emotional connection
- Build on existing knowledge so they can join the dots
- Engage a variety of mechanisms to anchor new memories in their own perception
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