Hey, Whipple!

After having this book recommended to me for years, I’m finally reading “Hey, Whipple, Squeeze This” by Luke Sullivan, originally published in 1998. The sub-title is “A guide to creating great advertising” and the third Read more…

E learning

Designing e-learning

I had a thoughtful conversation with Justin Collinge, Director of Leadability. He transforms people development, creating opportunities for L&D departments and independent training companies through blended and digital learning. Among other things, we discussed: The Read more…

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